If you’ve ever listened to someone doing a speak-to-sell talk, you know how awkward it can be when the speaker shifts gears and hits you with a hard-sell pitch. This awkwardness is particularly a challenge in Canada, as Canadians tend to react negatively to pressure tactics. In Canada, speaking to sell requires you to use a more natural approach, higher level content and a bit more finesse.
The truth is, selling from the stage in Canada can be just as lucrative as elsewhere. You just have to know how to be natural, pitch an appropriate offer and have a clear call to action. To learn more about doing a more authentic and effective call to action, check out the video below:
If you’re in the Toronto area on November 22nd, 2018, you’ll want to check out the Speak to Sell You Live Event happening at the Sandman Signature Airport Hotel. It’s only $35 for a half day of speaking insight and fun.